Jean-Luc Rousseau
Partner, RCA Brokers
A successful entrepreneur, Jean-Luc now focuses on what he enjoyed most during his years in business: buying and selling companies. His hands-on experience allows him to understand buyers' constraints while defending sellers' interests — the key to closing winning deals.
About
A successful entrepreneur, Jean-Luc Rousseau now focuses on what he enjoyed most during his years in business: buying and selling companies.
Having built and sold businesses himself, he intimately understands the stakes on both sides of the table. This hands-on experience enables him to anticipate buyers' concerns while firmly defending sellers' interests.
As a partner at RCA Brokers, Jean-Luc guides Quebec entrepreneurs through every step of the process — from initial valuation to closing the deal. His pragmatic approach and sharp negotiation skills make all the difference.
His goal: ensuring every transaction is a win for all parties.
Areas of Expertise
- Negotiation & M&A Strategy
- Business Valuation
- Business Transfer
- Communication & Project Management
Articles by Jean-Luc
5 articles published
Why Prioritize Strategic Buyers When Selling Your Business?
Discover why strategic buyers often offer a better price, a higher payout, and better chances of closing.
When a Business Sale Derails After a Year (and $50K in Fees)
How to prevent a transaction from collapsing after months of work and tens of thousands of dollars in professional fees.
A Growth Opportunity—Or Better Yet, Sell?
When faced with an acquisition opportunity, should you buy or sell? Reflections on recognizing the right moment.
When to Inform Employees About Your Business Sale?
Revealing your plans too early can be costly. Here's how to avoid mistakes.
When to Sell Your Business?
A strategic choice to maximize its value and ensure a successful exit.